Google Introduces “Bubble Zoom” for Comics on Play Store

In an somewhat surprising announcement at this years’ San Diego Comic-Con, Google announced a new feature for digital comics on the Play Books store titled “Bubble Zoom”. he latest version of the Google Play Books app for Android is powered by Googles own AI machines that (try) to identify speech bubbles.

Google has stated this new feature currently only works “on supported comic volumes in the app as this exclusive experience is only the first step.”. As you can see in the GIF below, Google demonstrates how the new feature makes the text pop right off the screen.

Google on Twitter

We’re geeking out at #sdcc with new Bubble Zoom for comics in Google Play Books https://t.co/KiG4bWeY2o https://t.co/wSgTsbFtXu

In my own experience I was pleasantly surprised with how well the new feature worked. The bubble zoom feature makes a significant difference when viewing on a phone (Samsung Galaxy S6 in this case). I purchased Suicide Squad (2011): Kicked in the Teeth (Vol 1, #1-7)  to test the feature as it was on sale. While I still love and will continue to purchase physical comic books, I will definitely be keeping an eye on this new feature from Google.

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